
Scott Donovan, men’s fashion guru at Life for Men!
Meet Scott Donovan, the men’s fashion guru bringing exclusive brands to the North Shore Scott Donovan is the mastermind behind Life For Men, a Takapuna men’s fashion store pushing the boundaries of colour and style. We sat down for a chat with him to learn the ins and outs of masculine fashion, and his top clothing picks for 2025. Hi Scott, tell us what you’ve been doing here with Life For Men. “Life for Men was established in 2002. I wanted to put together a store that really pushed the guys’ boundaries when it came to colour. We became well known for putting together pieces with international brands, you know, Ted Baker, Hugo Boss. I wanted to dress the men with an international flavour, but at







